Unplugged Collective @ AWNY 2025

After launching in 2024 with the debut of Strangers No More, Unplugged Collective returned to Advertising Week NY with three days of bold programming across two stages. By day, our Midtown HQ penthouse comes alive with panels, podcasts, and cultural exchanges including the second edition of CTRL+ALT+Culture.. By night, we take over an iconic NYC venue for an unforgettable gathering at our signature event, Strangers No More.

The Pavilion AWNY 2025

ACTIVATIONS

The fourth edition of Strangers No More brought together over 500 attendees from agencies, brands, publishers, and tech for its return to NYC. Supported by HUMAN, Adroll, Seedtag, Sigma Software, Letterhead, VideoAmp, and Aditude.

STRANGERS NO MORE PICTURES

The Pavilion was our home base for the week—an invite-only space designed for meaningful connection, creative energy, and standout programming. Across three days, we hosted curated brunches, happy hours, and a full-day cultural summit, creating space for industry leaders to gather, reset, and spark real conversation.

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The Supper Club welcomed more than 30 guests to an intimate VIP dinner ahead of Strangers No More, bringing together industry leaders for a memorable start to the night.

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Get Glam welcomed 20 leading women for a morning beauty experience, setting the tone for the week with hair, makeup, and easy conversation. Special thanks to GLAMSQUAD.

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CTRL+ALT+Culture brought together more than 150 attendees across a full day of programming, including five panels, a brunch, a happy hour, and a Pride celebration focused on culture, community, and connection. Special thanks to our partners.

CAC

ConvHERgence

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Throughout the week, partners recorded podcast sessions and captured thought leadership content inside the Unplugged Studio. Special thanks to Sightly, Humans & Brands, The Digital Marketeer, WURL, and MultiLocal.

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Video Playlist

Stefanie Beach and Mike Richter recorded 19 Cannesversations interviews with industry leaders, capturing candid perspectives and timely insights.

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The Media Mixer Brunch brought leading women together for a relaxed morning of guided conversations, shared experiences, and meaningful connection. Special thanks to Our Third Place.